ECTS
120 credits
Duration
1 or 2 years
Training Structure
Montpellier Management
Language(s) of Instruction
French
Overview
The Master's in Management and Sales in the Agri-Food Industry is a program focused on management and sales as they apply to the agri-food sector.
This master's program prepares students for strategic roles in sales forces, as well as for various careers in sales and category management.
100%*
Success Rate
Objectives
The Master's in Management, Commerce, and Sales in the Agri-Food Industry enables students to:
- To specialize and become sales managers in the agri-food industry by mastering the fundamentals of management, business, and sales
- To gain extensive professional experience (30 weeks of work experience per year), in addition to a solid academic education
Expertise and Skills
- Manage Your Sales Territory Independently
- Sell agri-food products through various distribution channels (supermarkets, foodservice, etc.)
- Managing a Sales Team
- Understand and master the specific characteristics of the agri-food industry (at the national and international levels)
- Agri-Food Project Manager
International Dimension
At Montpellier Management, you have the opportunity to study abroad atone of 65 partner universities located in more than 25 countries.
Check out all the testimonials from our students who have studied abroad
Organization
Knowledge Assessment
*Admission Rate for the M2 Program, 2024–2025 (admitted students / number of students with a GPA > 7)
Open on an alternating basis
The program is offered exclusively as a work-study program.
Each year of the program (M1 and M2) is structured as follows:
In the first year of the Master'sprogram:
- 30 weeks per year at a company
- A 16-week course, 50% of which is taught by industry professionals
In the second year of the Master's program:
- 35 weeks per year at the company
- 13 weeks of classes
Program
Select a program
Master's Degree, Year 1
Adapting to the Agri-Food Industry Environment
8 creditsDistribution Law
3 credits24hDigital Marketing and Digital Culture
1 credit12hInformation Systems Design
2 credits24hBusiness English 1
2 credits24h
Managing an Agri-Food Company
8 creditsBrand Management
Responsible Management in the Agri-Food Industry
3 credits24hPerformance Management in the Agri-Food Industry
2 credits24hMarketing Management
2 credits24h
Work Experience (Level 1)
6 creditsThesis Methodology 1
3 credits12hWork-Based Training Period
3 credits
Analyzing the Agri-Food Markets
8 creditsConsumer and Shopper Behavior
2 credits24hQualitative Methods
2 credits12hQuantitative Methods
2 credits12hSegmentation and Positioning Techniques
2 credits12h
Managing Organizations and Teams
8 creditsBusiness English 2
2 credits24hProject Management
2 credits24hPersonal Effectiveness and Team Performance
1 credit18hBusiness Management (serious game)
1 credit15hResponsible HR Management
2 credits24h
Managing Customer Relationships
8 creditsCustomer Strategy
3 credits24hNegotiation Techniques
2 credits24hCommunity Management
2 credits18hNegotiation Challenge
1 credit9h
Promote and clarify the product offering at the point of sale
8 creditsPlanogram Design
2 credits18hShopping Experience Design
2 credits12hMerchandising
2 credits12hTrade Marketing
2 credits12h
Work Experience (Level 2)
6 creditsOptional
Master's Degree (Year 2)
Work Experience (Level 4)
8 creditsExpand International Sales
6 creditsEngaging with the Agri-Food Supply Chain and Production
8 creditsManage the sales team
8 creditsOptional
Admission
Admission Requirements
See the admission requirements for the Master's in Management and Sales in the Agri-Food Industry on this page (under "Prerequisites").
To apply:
- Visit this page
- Click the red "Apply" button
Registration Procedures
And then
Employment Placement
- Market Manager
- Area Manager
- Category Manager
- Sales Project Manager
- Key Account Manager
- Export Manager
- Regional Sales Director