Corporate Strategies

This course covers several topics:

• The courses will demonstrate that chemistry opens the door to a variety of careers in the cosmetics industry—not just product formulation.

• Be able to reflect on the scientific method in order to avoid errors in judgment and be able to apply scientific thinking when evaluating any information. The course will draw on concrete examples related to cosmetics (the difference between risk and hazard, analysis of various applications and consumer information, etc.).

• A real-world scenario allows students to work on concrete marketing projects, from market research to the development of a marketing concept for cosmetics.

Hourly volumes*:

            CM: 12

            TD: 8

Provide the tools needed to successfully carry out a marketing project.

Improve students' adaptability to the workplace.

Encourage students to approach information with a critical and independent perspective.

To highlight the career opportunities available with a master's degree in chemistry or cosmetics.

Expand into roles at the intersection of R&D.

ICAP Cosmetics M1 Marketing Course

Ongoing Assessment

Courses taught by industry professionals and faculty members specializing in the relevant field.

Administrative contact(s):

Master's in Chemistry Office

https://master-chimie.edu.umontpellier.fr/