Level of study
BAC +5
ECTS
2 credits
Component
Faculty of Science
Description
This teaching unit has several components:
- The lessons will show that chemistry opens up to various professions in the field of cosmetics, and not only to formulation.
- To know how to bring a reflection on the scientific method in order to avoid errors of judgment and to know how to bring a scientific reflection in front of any information. The teaching will be based on concrete examples related to cosmetics (difference between risk and danger, reflection on various applications/consumer information, etc.)
- The course is based on concrete marketing projects, from market research to the formalization of a marketing concept in cosmetics.
Hourly volumes* :
CM : 12
TD : 8
Objectives
Give the tools to carry out a marketing project.
Improve students' adaptability to the company.
To develop students' ability to look at information critically and independently.
To make known the fields of possibility opened with a Master degree in chemistry/cosmetics.
Open up to jobs at the interface with R&D.
Necessary pre-requisites
M1 ICAP Cosmetics Marketing Course
Knowledge control
Continuous control
Syllabus
The courses are taught by industrialists and teacher-researchers specialized in the field concerned.
Additional information
Administrative contact(s):
Secretariat Master Chemistry
https://master-chimie.edu.umontpellier.fr/