• Targeted level of study

    BAC +3

  • ECTS

    180 credits

  • Duration

    3 years

  • Training structure

    IUT Montpellier-Sète

  • Language(s) of instruction

    French

Presentation

Objectives

To train students for versatile and autonomous sales positions, providing them with the broad range of skills necessary for further study or future career development.

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Know-how and skills

Upon completion of the course, the graduate will be able to:

> Conduct marketing actions.
> Sell a commercial offer.
> Communicate the commercial offer.

Course 1: Digital marketing, e-business and entrepreneurship

  • Manage a digital business.
  • Develop an e-business project.

Course 2: International business: buying and selling

  • Formulate an international business strategy.
  • Manage international operations.

Course 3: Business development and customer relationship management

  • Participate in the marketing and sales strategy of the organization.
  • Manage customer relations.
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Organization

Knowledge control

Control of knowledge: continuous control

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Open in alternation

Type of contract

Apprenticeship contract, Professionalization contract

From the first year for the "Business development and customer relationship management" course.

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Alternation methods

From the first year for the "Business development and customer relationship management" course.

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Internships, tutored projects

Internship

Mandatory

Internship: 22 to 26 weeks over the 3 years

Tutored project: 600h

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Program

Start date: September
Duration: 3 years
Hourly volume: 1800h
Internship: 22 to 26 weeks over the 3 years
Tutored project: 600h

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Select a program

Digital marketing, e-business and entrepreneurship

See the complete page of this course

International business: buying and selling

See the complete page of this course

Business development and customer relationship management

See the complete page of this course

Admission

Conditions of access

Submission of applications via the Parcoursup portal: https: //www.parcoursup.fr/

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And then

Professional integration

SECTORS OF ACTIVITY :

Import-export, transport, communication, events, retail, financial professions, etc.

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