• Targeted level of study

    BAC +3

  • ECTS

    180 credits

  • Duration

    3 years

  • Training structure

    IUT Montpellier-Sète

  • Language(s) of instruction

    French

Presentation

Objectives

To train students for multi-skilled and autonomous sales positions, providing them with the broad range of skills needed for further study or future career development.

Read more

Know-how and skills

On completion of the course, the graduate will be able to :

> Conduct marketing actions.
> Sell a commercial offer.
> Communicate the commercial offer.

Course 1: Digital marketing, e-business and entrepreneurship

  • Managing a digital business.
  • Develop an e-business project.

Course 2: International business: buying and selling

  • Formulate an international business strategy.
  • Managing international operations.

Course 3: Business development and customer relationship management

  • Participate in the organisation's marketing and sales strategy.
  • Managing customer relations.
Read more

Organization

Control of knowledge

Assessment of knowledge: continuous assessment

Read more

Open in alternating years

Type of contract

Apprenticeship contract, Professionalization contract

From the first year for the "Business development and customer relationship management" course.

Read more

Alternation arrangements

From the first year for the "Business development and customer relationship management" course.

Read more

Internships, tutored projects

Internship

Mandatory

Internship: 22 to 26 weeks over the 3 years

Tutored project: 600h

Read more

Programme

Start date: September
Duration: 3 years
Hourly volume: 1800h
Internship: 22 to 26 weeks over the 3 years
Tutored project: 600h

Read more

Select a programme

Digital marketing, e-business and entrepreneurship

See the full page of this course

International business: buying and selling

See the full page of this course

Business development and customer relationship management

See the full page of this course

Admission

Conditions of access

Submission of applications via the Parcoursup portal: https: //www.parcoursup.fr/

Read more

And then

Professional integration

SECTORS OF ACTIVITY :

Import-export, transport, communication, events, retail, financial professions, etc.

Read more