ECTS
60 credits
Duration
1 year
Training Structure
Institute of Business Administration (IAE)
Language(s) of Instruction
French
Overview
Come study business development through a work-study program at IAE Montpellier.
We offer a work-study SIDC bachelor’s degree program designed to enable you to work as a sales assistant and prepare you for admission to a master’s program. This is a generalist, non-professional degree, which will allow you to pursue a variety of master’s programs. This program is also available as an initial and continuing education course.
The bachelor’s program consists of two semesters. The first semester covers general management subjects in addition to courses related to business development. Specialization then continues in the second semester, particularly in the area of tools for digitizing business operations. Admission is based on an application review and a motivational interview.
KEYWORDS: business development, customer relationship management, digitization of business operations
The Benefits of the Training Program
Objectives
Upon completion of this third year of the bachelor’s program, students will be qualified for management positions responsible for assisting sales representatives with sales management tasks by utilizing information systems tools. By the end of the bachelor’s program, students will have acquired dual expertise focused on both the management and information systems aspects of the profession, with hands-on experience using ERP (SAP) and business intelligence software (QlikView and BusinessObjects).
Expertise and Skills
The information systems component is central to this program and will enable you to acquire the skills and expertise sought after in the digital transformation of commerce, such as:
- Generating sales and mastering sales processes (negotiations, B2B, B2C)
- Customer relationship management and proficiency in analyzing sales data (mailings, targeting promotional campaigns)
- Management of sales initiatives and effective team leadership (training, support, and monitoring)
Throughout the training program, you will work on projects to master database management tools and business intelligence software (QlikView and BusinessObjects), enabling you to acquire skills that are in high demand in the digital transformation of sales operations.
Organization
Special Features
Some courses may be offered remotely in the event of an exceptional decision or circumstance.
Open on an alternating basis
Contract Type | Apprenticeship Contract, Professional Training Contract |
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Semesters 5 and 6: 1 week of classes / 3 weeks at a company
Internships, supervised projects
Duration of the internship | 4 months (616 hours) |
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A supervised project for work-study students or an internship lasting at least 4 months for students in their initial training program.
A 50-hour student engagement project must also be completed
Program
The bachelor's degree program consists of two semesters. The course schedule is available on the IAE website:https://iae.umontpellier.fr/calendrier-de-formation/

Select a program
Junior Year - Information Systems and Business Development
Come study business development through a work-study program at IAE Montpellier.
We offer a work-study SIDC bachelor’s degree program designed to enable you to work as a sales assistant and prepare you for admission to a master’s program. This is a generalist, non-professional degree, which will allow you to pursue a variety of master’s programs. This program is also offered as both an initial and continuing education program.
KEYWORDS: business development, customer relationship management, digitization of business operations
Admission
Admission Requirements
Students majoring in business, science, or technology who have earned 120 ECTS credits (equivalent to two years of higher education).
Recruitment is based on an application review and a motivational interview.
Admission based on application materials via e-candidat; information is available on the IAE website: https://iae.umontpellier.fr/fr/etudiant/candidater-iae
Registration Procedures
Once you have been admitted to the program, you will need to complete the registration process.
You can find the information on the following page: https://iae.umontpellier.fr/fr/etudiant/inscriptions-administratives
Mandatory Prerequisites
Admission to L3:
Students with a background in business, accounting, science, or technology who have earned 120 ECTS credits, equivalent to two years of higher education (BTS, BUT, first year of a bachelor’s degree, business schools).
The student must have a company that will take him or her on as a work-study student (professional training contract or apprenticeship contract).
And then
Continuing Education
This program provides access to the various master’s programs in Management Accounting and Team Management offered by the IAE.
If you have a strong command of English, the MISS and MIBE master’s programs are also options.
Continuing Your Education Abroad
Possible ERASMUS Project
Employment Placement
- Assistant Management Controller in all types of organizations, whether or not they use an ERP system.
- Assistant Director of Administration and Finance.