Economics - Management, Agriculture - Food

L3 Commerce Vente Agroalimentaire

  • ECTS

    180 credits

  • Duration

    1 year

  • Training structure

    Montpellier Management

  • Language(s) of instruction

    French

Presentation

The Licence 3 Commerce Vente Agroalimentaire (3-year degree in agri-food sales and marketing) is a university course dedicated to sales and marketing in the agri-food sector.

The training program meets the needs expressed by agri-food companies wishing to recruit their future sales staff.

It prepares you for operational positions in sales forces visiting stores in the retail and catering sectors.

It is exclusively a sandwich course.

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  • 100%*

    Success rates

Objectives

The aim of the Licence 3 Commerce Vente Agroalimentaire is to enable students to acquire the fundamentals of the business and sales professions, and to provide them with recognized professional experience with strong career development potential.

The skills they acquire prepare them to work with a high degree of autonomy, to create and maintain lasting customer relationships, and to acquire both theoretical and practical knowledge of fundamental sales and marketing techniques.

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International dimension

At Montpellier Management, you have the opportunity to study abroad inone of 45 partner universities in 20 countries.

Discover all our international partner universities

Read the testimonials of our students who have gone abroad

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Organization

Knowledge control

*Pass rate 2023-2024 (admitted / number of students with an average > 7)

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Open on a sandwich basis

This degree is exclusively offered on a sandwich course basis.

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Program

The 3-year Bachelor's degree in Agribusiness Sales is organized as follows:

  • 16 weeks of courses per year, alternating 2 weeks of training followed by 3 weeks on the job
  • 50% of courses are taught by professional lecturers (sales executives, company managers, etc.).

 

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  • Practice in the workplace

    5 credits
    • L3 CVA MTP Internship

    • Report methodology

      15h
  • EU Data processing and information production

    5 credits
    • Mathematics

      27h
    • Management accounting

      27h
  • Selling and managing your business

    5 credits
    • Customer Relationship Management

      18h
    • Sales area organization

      15h
    • Sales techniques

      27h
  • Communicating in a professional environment

    5 credits
    • Business English

      24h
    • Digital tools

      27h
  • Marketing agri-food products

    5 credits
    • Food industry

      12h
    • Marketing

      27h
    • Hygiene-Quality-Food safety

      15h
  • Choosing the right organization for your business

    5 credits
    • Organization analysis

      24h
    • Company law

      24h
  • Integration into a professional field

    6 credits
    • Internship

    • Report methodology

      15h
  • Analyze agri-food markets

    6 credits
    • Food marketing

      15h
    • Consumer behavior

      12h
    • Out-of-home/out-of-home catering

      15h
  • Communicating in a professional environment

    6 credits
    • Business english

      24h
    • Professional communication

      15h
  • Distribute food products

    6 credits
    • Supplier-distributor relations

      18h
    • e-commerce

      18h
    • Merchandising

      27h
  • EU Data processing

    6 credits
    • Statistics

      27h
    • Management accounting

      27h
    • Management information systems and databases

      27h
  • Optional

    • L3 CVA M Optional internship

Admission

Access conditions

To find out more about the conditions of access to this training course, click on the following link.

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How to register

See registration details on this page.

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And then

Professional integration

  • Area Manager
  • Trade marketing assistant
  • Assistant category manager
  • Merchandiser
  • Sales promoter
  • Sales representative
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