Economics - Management

Management and Business Development (MBD)

  • ECTS

    120 credits

  • Duration

    1 or 2 years

  • Training structure

    Montpellier Management

  • Language(s) of instruction

    French

Presentation

The Master in Management and Business Development trains students for careers in business development, sales and customer relationship management.

It prepares them for the strategic and commercial challenges of large groups and SMEs, in a national and international context.

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  • 94,74%*

    Success rates

Objectives

With the Master in Management and Business Development, students :

  • Are trained to become high-level sales development and customer relationship management specialists in an international and digitalized context
  • Acquire a wide range of skills enabling them to become versatile in sales and marketing functions, in large groups or SMEs
  • Be able to develop and implement a sales strategy across all business sectors
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International dimension

At Montpellier Management, you have the opportunity to study abroad inone of 45 partner universities in 20 countries.

Discover all our international partner universities

Read the testimonials of our students who have gone abroad

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Organization

Knowledge control

*Success rate in M2 2022-2023 (admitted / number of students with an average > 7)

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Open on a sandwich basis

M1 and M2 can be completed on a sandwich course.

 

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Internships, tutored projects

Find out more about the M1 internship on this page.

Find out all you need to know about M2 internships on this page.

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Program

Select a program

  • Understanding and developing your markets

    11 credits
    • Consumer law

      3 credits
    • Business to Business Marketing

      3 credits
    • Satisfaction: concepts, methods and indicators

      24h
  • Master business development tools

    7 credits
    • Business seminars

      1 credits
    • Business analysis and management tools

      3 credits
    • Digital transformation

      4 credits
    • Business English

      2 credits
  • Drawing up a development strategy

    12 credits
    • Responsible HR management

      3 credits
    • Business Plan in services marketing

      12h
    • Corporate strategy / CSR

      39h
  • Optional

    • Spanish S1

      18h
    • German S1

      15h
  • Developing sales policy

    10 credits
    • Business development decisions and action plans

      4 credits
    • Business English

      2 credits
    • International Business Environment

      4 credits
  • Managing teams and negotiating

    4 credits
    • Sales negotiation techniques

      2 credits
    • Coaching and team management

      2 credits
  • Entering the job market

    11 credits
    • Master 1 internship thesis

      7 credits
    • Carrying out and monitoring qualitative/quantitative studies

      3 credits
    • Dissertation methodology

      1 credits
  • Mastering digital tools

    5 credits
    • Website creation and management

      2 credits
    • Digital strategies and search engine optimization

      3 credits
  • Optional

    • Spanish S2

      18h
    • German S2

      15h
    • Optional sport

  • Developing new markets

    6 credits
  • Integrating into professional life

    6 credits
  • Manage customer relations and field teams

    6 credits
    • Business ethics

      24h
  • Implementing a business development strategy

    6 credits
  • Managing business development

    6 credits
  • Integrating into professional life

    30 credits
  • M2 MBD Internship

  • M2 MBD Tutored project

  • Optional

    • M2 MBD Optional internship

Admission

Access conditions

Find out more about the entry requirements for the Master in Management and Business Development on this page.

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How to register

See registration details on this page.

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And then

Professional integration

At the end of the M2 program, students can work in the following professions:

  • Business development manager
  • Customer relations manager
  • Business developper
  • CSR Project Manager
  • E-commerce manager
  • Key account manager
  • Export Area Manager
  • Customer relations project manager
  • Digital project manager

 

*The success rate is calculated on the basis of the number of students enrolled in this course who have obtained their diploma / the number of students enrolled in this course who have obtained an average of over 7/20. This rate does not include students enrolled in distance learning courses. Data for the 2021-2022 academic year.

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