ECTS
120 credits
Duration
1 or 2 years
Training structure
Montpellier Management
Language(s) of instruction
French
Presentation
The Master in Management and Business Development trains students for careers in business development, sales and customer relationship management.
It prepares them for the strategic and commercial challenges of large groups and SMEs, in a national and international context.
94,74%*
Success rates
Objectives
With the Master in Management and Business Development, students :
- Are trained to become high-level sales development and customer relationship management specialists in an international and digitalized context
- Acquire a wide range of skills enabling them to become versatile in sales and marketing functions, in large groups or SMEs
- Be able to develop and implement a sales strategy across all business sectors
International dimension
At Montpellier Management, you have the opportunity to study abroad inone of 45 partner universities in 20 countries.
Discover all our international partner universities
Organization
Knowledge control
*Success rate in M2 2022-2023 (admitted / number of students with an average > 7)
Open on a sandwich basis
M1 and M2 can be completed on a sandwich course.
Internships, tutored projects
Find out more about the M1 internship on this page.
Find out all you need to know about M2 internships on this page.
Program
Select a program
Master 1
Understanding and developing your markets
11 creditsMaster business development tools
7 creditsBusiness seminars
1 creditsBusiness analysis and management tools
3 creditsDigital transformation
4 creditsBusiness English
2 credits
Drawing up a development strategy
12 creditsOptional
Spanish S1
18hGerman S1
15h
Developing sales policy
10 creditsBusiness development decisions and action plans
4 creditsBusiness English
2 creditsInternational Business Environment
4 credits
Managing teams and negotiating
4 creditsSales negotiation techniques
2 creditsCoaching and team management
2 credits
Entering the job market
11 creditsMastering digital tools
5 creditsOptional
Master 2
Developing new markets
6 creditsIntegrating into professional life
6 creditsManage customer relations and field teams
6 creditsImplementing a business development strategy
6 creditsManaging business development
6 credits
And then
Professional integration
At the end of the M2 program, students can work in the following professions:
- Business development manager
- Customer relations manager
- Business developper
- CSR Project Manager
- E-commerce manager
- Key account manager
- Export Area Manager
- Customer relations project manager
- Digital project manager
*The success rate is calculated on the basis of the number of students enrolled in this course who have obtained their diploma / the number of students enrolled in this course who have obtained an average of over 7/20. This rate does not include students enrolled in distance learning courses. Data for the 2021-2022 academic year.