Technology streams

MICRO CERTIFICATION | Generative AI for Executives and Managers: From Individual Use to Corporate Integration

  • Duration

    3 days

  • Training structure

    Continuing Education Department

  • Language(s) of instruction

    French

Presentation

This comprehensive and structured training course will teach you how to master generative AI and transform your organization.

The objective: To enable executives and managers to gain a practical understanding of what generative AI can do, to use it effectively in their daily work, and to identify and prioritize opportunities for integrating AI into their organization (departments, processes, business lines), while addressing governance, data, and adoption challenges.

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The advantages of the training program

A training session is planned for the current year: 

  • September 14, 2026 - 9:00 AM to 5:00 PM
  • September 17, 2026 - 9:00 AM to 1:00 PM
  • September 24, 2026 - 9:00 a.m. to 1:00 p.m.
  • October 1, 2026 - 9:00 a.m. to 1:00 p.m.
  • October 8, 2026 - 9:00 a.m. to 1:00 p.m.

 

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Objectives

  • Rapid and structured skill development
  • Immediate applicability: Tools and methods that can be applied right away
  • Real-world projection: Strong focus on actual business use cases
  • Practical Application: Exercises between sessions to reinforce learning and put it into practice
  • Operational vision: emerge with a clear understanding of opportunities, levers for action, and operational frameworks
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Know-how and skills

By the end of the training, participants will have a clear, structured, and realistic understanding of how AI can be applied within their organization, will be proficient in using the main AI tools effectively in their daily work, and will have the necessary foundation to determine the next steps.

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Program

23 hours of in-person training spread over 1 full day (7 hours) and 4 half-days (4 hours each), with one half-day per week.

The training alternates between in-person sessions and practical exercises between sessions, allowing for the gradual and lasting acquisition of skills.

PROGRAM

DAY 1: BASICS, ESSENTIAL USES, AND PROJECTION (7 HOURS)

  • Understanding what generative AI really is, its capabilities, and its limitations
  • Learning to Communicate Effectively with AI (Prompt Engineering)
  • Demonstrate, in concrete terms, all the things that can be done in the day-to-day work of a leader or manager
  • Identify a wide range of opportunities for using AI based on real-world scenarios

Hands-on workshop: Each participant will identify:

  • the tasks he performs in his daily work,
  • its objectives and key performance indicators (where applicable),
  • irritants, time-wasters, or points of friction

This workshop highlights numerous opportunities for using AI in day-to-day work.

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MORNING SESSION 1: ADVANCED USES OF AI IN EVERYDAY LIFE (4 HOURS)

  • Explore the everyday use of AI for analyzing, organizing, and improving the quality of content
  • Gain a strategic understanding of advanced AI capabilities and understand the distinction between individual applications, automation, and structured solutions
  • Align AI applications with the company's specific and strategic needs

This half-day session is designed to reinforce and expand upon the practices introduced on the first day, based on participants’ concrete feedback

Hands-on workshop: Linking everyday practices to broader business needs

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MORNING SESSION 2: GOVERNANCE, SECURITY, AND DATA (4 HOURS)

  • Navigating the security and compliance challenges associated with generative AI

Hands-on Workshop: Developing a Simple AI Policy and an "Allowed/Supervised/Prohibited" Matrix

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MORNING SESSION 3: AI OPPORTUNITY AUDIT, PRIORITIZATION, AND ROI (4 HOURS)

  • Mastering the challenges of auditing, prioritizing, and calculating the ROI of generative AI projects
  • Learn how to structure an AI opportunity audit within your organization
  • Understanding how to determine the expected ROI for each opportunity

Hands-on workshop: Developing a list of prioritized opportunities and initial implementation strategies.

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SESSION 4: TRANSFORMATION, ADOPTION, AND IMPLEMENTATION (4 HOURS)

  • Facilitate the adoption of AI and develop a roadmap for taking action

Hands-on workshop: Implementation plan and roadmap for next steps

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Admission

Target audience

This training is designed for professionals in decision-making and management roles:

  • SME/mid-market executives: Business leaders looking to integrate AI into their strategy
  • Senior Executives: Members of Executive Committees and Strategic Leaders
  • Department Heads: Managers of departments and operational units
  • Managers: Team leaders and project managers
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Tuition fees

Training fee: €2,100 (including tax)

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