Targeted level of study
BAC +3
ECTS
180 credits
Duration
1 year
Training structure
Faculty of Pharmacy
Presentation
This one-year diploma course is designed to train future promotional staff for drugs and other health products (medical devices, cosmetics, food supplements, veterinary products, dental care products, etc.) with a good scientific, medical and general pharmaceutical culture. Their mission will be to provide scientific and medical information to health professionals. They will ensure the proper use of medicines and health products in accordance with the principles of professional ethics and optimization of health care expenses in order to promote the company's image.
100%
Success rate
The advantages of the training
Objectives
The training provides the following skills:
- scientific and medical knowledge (anatomy, physiology, pathology, therapeutics) to inform and answer questions from health professionals and to assess their needs.
- knowledge and mastery of the regulations related to drugs and health products to support the prescription of drugs and health products and their proper use in compliance with the principles of professional ethics and optimization of health care spending
- Knowledge and mastery of argumentation techniques related to health products and services within the framework of the company's guidelines.
- ability to adapt communication and respond to health care professionals' concerns appropriately
- knowledge and mastery of computerized management and information processing tools.
- mastering the methods of collecting and processing information on products from documentation and training sessions to prepare interventions.
- Ability to analyze and monitor its activity in a sector according to the company's strategy.
- Ability to plan and organize one's activity in a team environment.
Know-how and skills
Upon completion of the course, the candidate will be able to:
- To present the health products to the customers and to the health professionals (pharmacy, parapharmacy, hospital, medical office, institute, ...).
- To inform the health professional or the customer on the properties and the indications of the health products by mobilizing the scientific knowledge with a view to the good use of the health product.
- To promote the good use of the health products, by leaning on the knowledge of the functioning of the health system and its actors as well as the legal framework of the health products.
- To identify the needs and to adapt the speech to the health professional or the customer, and, to communicate by using the communication, negotiation and sales techniques. To identify the needs and adapt the speech to the health professional or the customer, and, to communicate by using the techniques of communication, negotiation and sale.
- To promote a health product near various interlocutors (health professionals, public) by taking into account the regulation and by using the tools and techniques of communication, negotiation and sale.
- To collect the undesirable effects linked to the use of health products and to declare them to the manufacturers and to the company's department in charge of vigilance.
- To integrate into the company or the work group by mastering the organization of the company and the work legislation.
- To plan his/her activity within the framework of a team work and to respect the objectives fixed by the company.
- To use the analysis and evaluation tools of the activity in order to meet the objectives fixed by the company. To use the tools of analysis and evaluation of the activity in order to answer the objectives fixed by the company.
- To work out and transmit reports of activities to the hierarchy.
- To update its knowledge by the means of the continuous training organized by the company and by self-training.
- To communicate orally and in writing, in a clear and unambiguous way, in French and in a foreign language in particular on the technical aspects applied to the health products.
Organization
Special arrangements
The course has a classroom reserved exclusively for the teaching of the Professional License. This room has the following teaching equipment:
- a Wifi terminal (Internet access),
- a mobile videoconference on a cart with a secure IP code (professional interventions and oral defenses of internship validation at a distance),
- 4 laptop PCs for students' personal research,
- 10 HP tablets (reserved for the mastery of specific software used by the medical information delegate for the management of their activity in the field as well as for the learning of knowledge in e-learning),
- 2 video projectors and 2 overhead projectors.
Program
The course is taught full-time over two semesters from the beginning of September to the end of March. From the beginning of April until the end of September, the student is in a company (work placement period).
The training is structured in 10 Teaching Units (UEs) spread over 2 semesters. The overall volume of the common base of competences is 60 ECTS spread over 2 semesters: 43 ECTS of courses (CM, TD and professional situations), 5 ECTS of tutored project and 12 ECTS of internship in company.
The Teaching Units studied :
SEMESTER 1
Block 1 Scientific and Medical Knowledge Competencies
- UE: Basic Biology - Molecular Biology and Genetics (3ECTS ):
- Fundamental biology (Molecules of life and their function - Cell cycle - Cell structures - Receptors and mediators - Basics of cell function).
- Molecular biology and genetics (application to drug manufacturing).
- UE : General Pharmacology (3 ECTS):
- General pharmacokinetics: routes of administration, absorption, distribution, metabolism, elimination and notions of applied pharmacokinetics: therapeutic follow-up.
- Pharmacodynamics: mechanisms of action, side effects, drug interactions.
- Factors of variation in drug activity: influence of biological rhythms, genetic variability, influence of physiological state, influence of pathological and/or psychological state.
- UE : Major pathophysiological fields and associated therapeutics 1 (6 ECTS)
- Cardiology and cardiovascular pathologies (hypertension, heart failure, angina, myocardial infarction, atheromatous disease).
- Neurology and neurodegenerative pathologies related to aging (Alzheimer's, Parkinson's, stroke).
- Pneumology and respiratory pathologies (asthma, COPD and respiratory insufficiency).
- Hematology and blood pathologies (anemias, hemophilia, leukemias).
- Immune system (basic immunology).
Block 3 Skills related to health product argumentation techniques and communication tools
- UE : English, Documentation and Computer Science (Part 1) (1 ECTS)
- UE : Business tools for the promotion of health products (Part 1) (7 ECTS) :
- Training and jobs (Place in the company - Employment law - CV writing - Preparation for interviews and recruitment).
- Applied communication techniques (Classical medical visit - Pharmacy visit - Remote visit - Visit in EDS - Face to face interview - Expression in meeting - Communication in public)
- Applied negotiation techniques (Identify needs and respond appropriately - Focus and refocus the interview - Develop a sales pitch and negotiate - Deal with objections - Engage the prescriber - Conclude the interview and identify a new meeting opportunity).
- Analysis and follow-up of activities (IT tools - Organization and follow-up of the sector - Documentary sources - Transparency sheets - Recommendations - Product sheet - Argumentaries - Visit aids elaborated by the company - Opinion of the transparency commission).
Block 4 Skills related to tools for the organization and monitoring of the field activity
- UE : Tutored project (Part 1) (4 ECTS)
SEMESTER 2
Block 1 Scientific and Medical Knowledge Competencies
- UE : Major pathophysiological fields and associated therapeutics 2 (6 ECTS) :
- Gastroenterology and digestive pathologies (GERD, peptic ulcers, cirrhosis, hepatitis).
- Endocrine pathologies (diabetes and thyroid pathologies).
- General oncology (colorectal cancer, breast cancer, lymphoma)
- Bacterial and viral infectious diseases (angina, AIDS, influenza, otitis, urinary tract infections, sexually transmitted infections).
- Nephrology and renal pathologies (renal insufficiency and renal lithiasis).
- Neuropsychiatric pathologies (anxiety, depression, manic depression, psychiatric emergencies, suicides and addictive behaviors)
- Rheumatology and bone pathologies (osteoarthritis, arthritis, polyarthritis, spondyloarthritis).
Block 2 Competencies related to pharmaceutical and economic regulations related to health products
- UE : Health products - Ethics and regulation (7 ECTS) :
- Major stages in the life of a drug and health products (Research for new active ingredients - Discovery protection - Preclinical and clinical development - Pharmaceutical forms - Biotechnology products - Experimental forms - Medical devices - Food supplements - Cosmetic products - Veterinary products)
- Regulations related to drugs and health products (Registration - Price and reimbursement - Prescription and delivery procedures - Advertising, promotion and distribution rules - Pharmacovigilance - Materialovigilance - Nutrivigilance - Cosmetovigilance).
- UE : Organization of the health system and health actors (3 ECTS) :
- Health actors (Manufacturers - Distributors - Prescribers - Dispensers - Paramedical professions - Sociology of the medical profession).
- Caregiver-client relationship and its aspects (education, therapy, cooperation, autonomy, dependence).
- Health care institutions/HSE (Definition - Organization of public and private supply - Financing - Health products in health care institutions).
- Health economics (Health budget - National expenditure - Cost control - Health and care financing - Budget and financing of health and care structures - Budget and financing of professionals in the liberal sector)
- Organization of health monitoring (Regulatory agencies and government services - Pharmacovigilance - Pharmacoepidemiology - Drug dependence).
Block 3 Skills related to health product argumentation techniques and communication tools
- UE : English, Documentation and Technicality (Part 2) (2 ECTS)
- UE : Business tools for health products promotion (Part 2) (2ECTS) :
- Training and jobs (Place in the company - Employment law - CV writing - Preparation for interviews and recruitment).
- Applied communication techniques (Classical medical visit - Pharmacy visit - Remote visit - Visit in EDS - Face to face interview - Expression in meeting - Communication in public)
- Applied negotiation techniques (Identify needs and respond appropriately - Focus and refocus the interview - Develop a sales pitch and negotiate - Deal with objections - Engage the prescriber - Conclude the interview and identify a new meeting opportunity).
- Analysis and follow-up of activities (IT tools - Organization and follow-up of the sector - Documentary sources - Transparency sheets - Recommendations - Product sheet - Argumentaries - Visit aids elaborated by the company - Opinion of the transparency commission).
Block 4 SKILLS RELATED TO TOOLS FOR THE ORGANIZATION AND MONITORING OF FIELD ACTIVITY
- UE : Tutored project (Part 2) (4 ECTS)
Individual work on a subject concerning a pathology related to a major public health problem. The issue may concern a drug or a class of drugs, a medical device or medical practices (writing of a thesis and oral defense).
- UE10 : Internship or activity in a company of 14 weeks minimum (12 ECTS).
Admission
Conditions of access
-
Applications are made on the internet:
https://pharmacie.edu.umontpellier.fr/scolarite/admissions/
Note: Candidates who do not have the prerequisites (Bac + 2 years of validated higher education) should contact the Continuing Education Service of the University of Montpellier (sfc @ umontpellier.fr @) in order to prepare their file for the validation of professional experience (VAP).
- Recruitment basin:
- Bac + 2 years of validated higher education (BTS, DUT) or by validation of studies (preferably in the life sciences or health sector). Access is also possible for holders of non-scientific BAC +2 because a refresher module in Biology is planned.
- Bac + validation of professional experience (VAP, VAE). The categories of employees likely to be interested are pharmacy assistants, nurses, dental assistants and technical sales representatives. Any candidate with at least 3 years of experience in a professional sector close to that of the medical visit (professionals from the fields of health, commerce or communication) can submit a VAE application.
- The procedure for entering the training is done in 2 steps:
- First step: selection of candidates on the basis of applications.
- Second step: individual interview on the motivation and professional project of the candidate by a selection committee at the entrance of the professional license (committee composed of teachers of the training and professionals of the promotion of drugs and health products).
- Candidates must have a driver's license.
Target audience
Access to the degree is possible through initial and continuing education.
- In initial training, the license is intended for students who have validated a level L2 in fundamental license (120 ECTS), a University Diploma of Technology (DUT) or a Brevet de Technicien Supérieur (BTS) in the field of health, life sciences, commerce or communication. Access to the license is also possible for holders of a BAC + BP in Pharmacy Preparation (after validation of professional experience).
- In continuing education, access is possible for professionals with a BAC + 2 years of validated higher education or BAC + validation of professional experience (candidates who can prove at least three years of professional activity in a health, scientific or commercial sector). Access is possible for people on individual training leave, on a professionalization contract or self-financing during a professional retraining.
Necessary pre-requisites
Level Bac + 2 years validated (BTS, DUT, L2).
And then
Further studies
This is a vocational training program without further studies.
Professional integration
The training allows graduates to access the following jobs: drug promotion officer (APM), medical information officer, hospital medical officer, medico-pharmaceutical officer, health product information advisor, pharmaceutical officer, health product animator and trainer. Graduates work for a pharmaceutical laboratory, for a medical device or medical equipment company, for a company developing health products (cosmetics, food supplements, veterinary products, dental care products, etc.) in doctors' offices, hospitals, clinics, health care institutions or pharmacies. The holder of the diploma can also be recruited by public structures to work as a Health Insurance Representative (DAM) and by home health care providers to ensure the coordination of health professionals in the overall management of patients requiring home care.